Music: Cruz – “KOV” (King of Vibe)

Cruz returns with another incredible song called “KOV (King of Vibe).” 

Few people make an impression in a field where many come and go, and Cruz is one of them. This up-and-coming artist, who hails from Imo State, is rapidly making a name for himself in the Afropiano field.

Afrobeats and Amapiano are blended in a soulful way, winning over young Nigerians. “KOV (King of Vibe),” Cruz’s most recent release, is a positive, upbeat song that truly lives up to its title. You can’t deny the bounce that KOV offers, whether you’re riding through city traffic or dancing in your room.

Born Rowland Onyedikachi Chima, Cruz stepped into the music spotlight back in 2020 with “Time 4 Money”, a collaboration with Yovi that hinted at his potential. But like many others, his journey was briefly interrupted by the COVID-19 pandemic.

Instead of fading away, Cruz took a deliberate break to focus on growth. He re-emerged in August 2024 with “Good Conduct”, a track that showcased his lyrical maturity and strong storytelling. Just a few months later in November 2024, he dropped another fan-favorite, “Gum Body”, a song that blended charm, rhythm, and relatability.

Now, Cruz is here with “KOV (King of Vibe)” — and it’s more than just a song. It’s a personal statement. A vibe. A crown.

“Every song I make is a vibe. I want you to dance, nod your head, or just feel something real. That’s what music should do.” – Cruz

In a world where many young artists chase clout or copy trends, Cruz brings something rare: authenticity. He’s not trying to be the next big Lagos export. He’s proudly East-based, repping Imo State, and building a movement from the ground up.

His sound fuses Afropop, street energy, and mellow piano loops — a refreshing take that makes his tracks stand out even in crowded playlists. For his fans, he’s not just Cruz. He’s “Cruz of Life” — the guy who always brings fire and good vibes.

If you’re just discovering him, this is the perfect time to plug in.

🎧 Stream Cruz’s Songs

Stay connected with behind-the-scenes content, updates, and fresh drops:

• Instagram: @cruzlife

He may share a name with Hollywood fame, but make no mistake — this Cruz is 100% Naija. Born from hustle, built on vibes, and driven by vision.

And if you ask the streets of Imo, they’ll tell you the same thing:

“Cruz of Life is next.”